Buzzword: entitlement

Evidently, there are people in the world who decide what the year’s buzz words are each year.  That’s fine by us; we’re into creating magnificent arcade gaming units … buzzwords, not so much.  But it definitely suited us to see that one Graydon Carter – Canadian-born American journalist and author who also happens to be the editor of style bible Vanity Fair – has designated as 2009’s buzzwords: sophisticated, innovative and entitlement.

Hey, we’re all about sophistication and innovation.  We’ve proudly re-designed the old retro arcade gaming units into a sophisticated wonder of gaming innovation.  (Humour me!)  As for entitlement, well, aren’t you entitled to have a bit of fun?  Life’s not all about paying bills, sweaty palms in the dentist’s chair, flat tyres on rainy days and empty gas bottles when you have ten hungry guests over for a barbie!

Wheel out your fabulous Arcade Table and play a few games whilst the fillet is cooking.  You’re not supposed to keep turning the steak anyway!

Ah yes, we love the word entitlement.  It invokes guilt-free pleasure and the belief that you deserve what you work hard for.  Play on!!